For his latest album, “Double Vision,” Latin superstar Prince Royce teams up with Pitbull and Jennifer Lopez on the hit track, “Back It Up.” Come home to the Bronx with Prince Royce — to the streets that fueled the music and his passion for giving back.
Prince Royce is the son of Dominican immigrants who settled in the Bronx. He discovered poetry and vocal classes in school, and started to write and perform. The Bronx melting pot of hip-hop and R&B inspired him. In a neighborhood that was all about the hustle, Royce shaped his sound and handed out CDs to anyone who would listen.
Hearing his music on the radio for the first time erased his self-doubt from earlier rejections. For Royce, his dream to top the charts someday wasn’t about money or fame. It was about knowing people were listening to his music and it was helping them in some way. He defined his own success by helping others, especially by being an example for Latin kids and their life choices.
“I’m grateful and I’m blessed … I’m grateful for everyone that’s been part of this journey.” — Prince Royce
Since releasing his triple-Platinum self-titled debut album in 2010, New York-born singer and songwriter Prince Royce has become a bonafide Latin music superstar by bringing a mix of Bachata music (a romantic, acoustic guitar-driven style that originated in the Dominican Republic) and contemporary R&B to the Spanish-speaking world.
Over the past five years, this Latin superstar has scored an impressive list of awards and nominations, including:
- 12 No. 1 Latin hits
- 20 Latin Billboard Awards
- 18 Premio Lo Nuestro Awards
- 19 Premios Juventud (Youth Choice) Awards
- 8 Latin Grammy nominations
At the age of 22, he was honored with a Latin Billboard Award for Composer of the Year, becoming the youngest artist to ever win the award.
Royce has sold out prestigious venues in Latin America, as well as concerts throughout the United States, including Radio City Music Hall, The Nokia Theater, and the Theater at Madison Square Garden.
His massive fan base includes more than 1 billion streams online, 33.5 million followers on Facebook, 6.3 million on Twitter, and 6.1 million on Instagram.
His 2014 electro-pop/R&B banger “Stuck on a Feeling,” featuring Snoop Dogg, was followed in 2015 with the release of the dancehall-flavored “Back It Up” (featuring Pitbull and Jennifer Lopez) — two tracks from his first English-language album, “Double Vision.”
This year, Royce releases his highly anticipated fourth Spanish-language album. The first single from the album, “Culpa Al Corazón,” reached No. 1 on Billboard’s Latin Songs (across all Latin genres), Latin Pop, and Tropical Charts.
Royce recently added actor to his résumé, co-starring as Peter in the live FOX Broadcasting musical, “The Passion.” He is also part of the cast of Hulu’s “East Los High.”
In September 2016, Royce received the Hispanic Heritage Foundation Inspira Award, which recognizes his musical talent and the major impact he is making as a role model for youth.